📋10 Tips: How to Build a Powerful Brand Online – Eric Luevano

Let me be the first to tell you if you haven’t already figured it out. SOCIAL MEDIA is here to stay. In today’s day of age I think a lot of people are missing the boat when it comes to building a personal brand around themselves. Most people today think that social media isn’t for them, but the reality is social media is the major tool that can make or break you in today’s age. Think about it, jobs are changing, the way of making money is changing, marketing is changing, the we communicate is changing, so simply put, the worst thing you could do today is just not change.
I get questions on “HOW TO BUILD A POWERFUL BRAND ONLINE” frequently. This is an interesting topic because back in 2013 when I began my life as an entrepreneur I also began building an online brand (without me even knowing it.) One of mentors told me I was “Unconsciously Competent” in regards to a building an online brand for the first 3 years of my career.
Well here’s my top 10 Tips:

1. Be OK with some people not liking, agreeing, or even hating on what you’re talking about. “THEY” don’t pay your bills anyway.

2. Do NOT be focused on how many likes, comments, shares your content receives. It doesn’t matter. When you start giving INSANE VALUE, people will start paying attention. Focus on making other people’s life become better with your content instead of trying to make your own life look better.

3. BE CONSISTENT. Sounds simple but SO many people aren’t doing it. Don’t post every single day for 3 weeks and then take a week off. You want your audience to be accustomed to your content. Be crazy consistent.

4. MIX IT UP. Don’t only post paragraphs & long stories. Don’t only post pictures. Don’t only post videos. Give some variety to your audience. Why?

Because humans like uncertainty aka surprises.

5. STUDY THE GREATS. Who are your biggest “Brand Idols?” I know I’ve got about 5 pages I view religiously to learn from & implement some new strategies.

6. BE GENEROUS with your likes, comments, shares. If you see, hear, watch something & you like it, then like the damn thing. Remember, what you give, you get.

7. GIVE your best stuff away.. FOR FREE. If you ever dream of one day building enough value in people’s hearts that they buy from you, you better GIVE GIVE GIVE your best stuff away as often as you are able to.

8. SHOW the world the “REALITY” of what it is you do. I’ve uploaded 1000+ (live in the field) videos in my career. Show people what it ACTUALLY takes to become a success. REALNESS sells. If you are really confident with your work.. GO LIVE!

9. SAY WHAT YOU WANT TO SAY, not what you think others want to hear. Speak from the heart not just the head. GET DEEP!

10. BE YOU, BE REAL, BE AUTHENTIC, BE GENUINE, BE HONEST, BE YOU. In 2017, people will know if you’re full of you know what, in a heartbeat. If you lie or pretend to be someone you’re not, you’ll lose all credibility.

I hope you enjoy these quick 10 tips on how to build a strong personal brand online. Let me know in the comment section below which ones you plan on implementing.

If you found value here and would like to join the movement then start now by sharing this post on your social media. Thank you in advance.


  1. Tecumseh Graham-Reply
    July 10, 2017 at 8:15 am

    Agree 100% with all 10 ESPECIALLY consistency(the great equalizer). Thank you for sharing. Would definitely like the opportunity to share my brand with minds like yours.

  2. Cohl-Reply
    July 19, 2017 at 6:37 am

    You’re on point with this post. In an ever changing world the most adaptable will succeed. I plan on working on all of these topics you’ve mentioned here. Give value all day. I love what you got going on man.

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